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Transform with Design: Creating New Innovation Capabilities with Design Thinking Author: Schweitzer, Jochen ISBN: 9781487506094 Imprint: Rotman-Utp Publishing Year: 202206
Design, Design thinking, InnovationDesign thinking is widely recognized as an alternative approach to innovation, but it can be challenging to implement, often conflicting with organizational structures, cultures, and processes. The practise of design thinking calls for a new mindset that moves past conventional approaches to innovation, and embraces ambiguity, risk-taking, and collaboration. Transform with Design presents examples of creative organizations across industries and geographies, and recounts the stories of how they adapted design thinking to build their innovation capabilities. Written by leading industry experts and design thinking scholars, the book features ten anecdotal experiences by professionals who detail the implementation of design thinking as it unfolded for them.
$35,95
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